HonorBox

Tax, without the hand-waving

HonorBox is not a merchant of record. When you sell through Gumroad or Lemon Squeezy, they are legally the seller: they charge, collect, and remit VAT/sales tax, and you invoice them. That service is a real part of what their fee buys. With HonorBox you sell on your own Stripe account, so you are the merchant, and tax is your responsibility.

What that means in practice (this is orientation, not tax advice):

Rules change and depend on where you live. If your store starts making real money: enable Stripe Tax, check your local threshold once, and spend one hour with an accountant. That hour is the cost of keeping 100% of the platform fee.